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The calm before the story
The power of storytelling Everything is a story. The “self” is a story. The past, the world, thinking, the internet, and even your family are all stories, also. Some stories are more concrete. Others theoretical. Some stories span the test of time. Others ephemeral. You get the idea. The point is this: the capacity for storytelling makes us human. (Second source: Sapiens: A Brief History of Humankind by Yuval Noah Harari. Are you familiar? More on this later…). In fact, it’s this power of storytelling that enable humans to work together (again, see Harari). It’s also this capacity for storytelling that enables us to think in terms of “us vs. them.”…
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On having a voice: to be heard, start with yourself
Sam Buti · On having a voice: to be heard, start with yourself Voiceless while having a voice It wasn’t supposed to be like this. No one was supposed to hear me talk. Growing up, I didn’t have a voice. At least, I didn’t feel like I had a voice. Being the younger brother to a much older sister, it was hard to get a word in edgewise. Plus, my parents were often fighting, stressed over finances and survival. The environment was chaotic, and to be heard was a rare occurrence. Hearing myself talk On top of this, I was born with a foghorn of a mouth. Interestingly, most of my…
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Podcasting For Film – An Ecosystem of Possibilities
Podcasting for Film or Podcasting with Films? It’s true – the line between TV, film, apps, and media is blurring. Remember Quibi, the short-form (and short-lived) micro-stories app featuring Hollywood talent? The value proposition was a convergence of Netflix and Clubhouse (without the IPs of the former or the scarcity and community of the latter). Quibi tried to blend short attention spans with a long back catalog positioned behind a paywall without actively involving the user. While no media (or mediums) lives in a vacuum, all media (and mediums) co-exists and can, if integrated properly, cohabitate. Podcasting is no exception. Podcasting can certainly benefit from the presence or companionship of…
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Why Podcast Content Matters
Podcast Content is More Important than Podcast Sales People don’t buy products from podcasters. People accept advice from podcasters they know, like, and trust. As a result, the single most important thing that you can do for your podcast is to position yourself as the podcast host (or podcast GUIDE…but more on this later). The second most important thing you can do for your podcast is to create a podcast content strategy that is bigger than yourself. Ask yourself: what actually grabs my attention? What keeps me engaged? And: what is a mission that I can tackle each and every week for years to come? If you start to understand…
